Since debuting in 1991 the Puma Trinomic R698 has been ever popular, becoming a must have for contemporary sneakerheads. We are a big fan of the latest stylish and sleek silhouette and our tipping Puma's latest release for big things. This seasons range features everything from neoprene and technical fabrics, to prints, arriving in a vast range of colourways. To promote the range Puma gave creative license to photographers and creators behind the new digital sneaker culture, challenging them to showcase the shoe in their own way. Check out the results.